In this video we will look at the current and new range of products on offer from Ison Distribution’s in house brand Genetic Bikes.

The R1 is aimed at the cyclist craving simplicity, reliability and the capability a 1x drivetrain can offer: in short a bike they can just get on and ride and have fun.<br><br>The R1 would make a great everyday road bike with an easy-to-use and easy-to-maintain drivetrain for their commute, their spins into the countryside and their trip

Introducing the Granite Design Stash RCX multi-tool

Holger Knorr from Fidlock presents the award winning Fidlock bike range for 2021

The Towbuddy allows you and your child to explore together, safely attaching them to your bike. Once you arrive at your destination you can securely attach the Towbuddy to your bike without tools using the included stow attachment bracket.
Ride Together, Smile Together, Explore Together

An overview of our 2021 Road product range, including some new releases, updates and old favourites!

Take the hassle and strain out of working on eBikes with the Topeak Prepstand eUP. The Pneumatic stand supports bikes up to 30kg safely and securely allowing you to easily work on them at better heights at home or in the workshop. Furthermore, the FlashStand is perfect for the trailhead or car park to stand your bike up for basic maintenance.

Brand overview of All-City Cycles range featuring the Space Horse, Gorilla Monsoon, Super Professional and Cosmic Stallion Titanium!

Sureshift is the solution to gear changing problems for kids!
Often kids bikes have adult shifters on. These shifters aren't designed for little hands, making it difficult and off-putting for little riders. Sureshift solves this problem by making it easier to change

Overview of Squire including history of the brand, Inigma Bluetooth Lock and Snaplock 210 Combination Locks

With a heritage of over 125 years in the UK’s Capital City of Cycling we have developed The Light Blue Urban range. There are two models, the Parkside and the Chesterton. Available in either Step Through or Classic Diamond frame, with 5 speed Internal Hub Gear or 7 speed Derailleur Gearing.

With a maximum gross vehicle weight of 200 kg (440 lb), the GSD is a real car replacement. It carries two kids or an adult passenger, plus a whole lot of cargo - but it's the same length as a regular bike.

Highlights of the V11 - the new benchmark composite MTB pedal from DMR.

Tim and Grant from Schwalbe UK present new products and updates for 2021 ranges.

Introducing the URGE Lunar helmet.

A closer look at the Vision Metron ACR System