With a heritage of over 125 years in the UK’s Capital City of Cycling we have developed The Light Blue Urban range. There are two models, the Parkside and the Chesterton. Available in either Step Through or Classic Diamond frame, with 5 speed Internal Hub Gear or 7 speed Derailleur Gearing.

CeramicSpeed range overview

Noah Sears from MRP presents whats new for 2021 in both Suspension and Drive products.

Introducing the Hutchinson Griffus MTB tyres

Mucky Nutz brand overview featuring highlight products from the range.

Enormously Useful. Surprisingly Smaller.<br>The HSD is mighty but mini: It's easy to handle, easy to share, extremely comfortable to ride, carries a whole lot of cargo - and all of this in a compact design that's shorter than a standard bicycle.

Introducing the THOK TK01 E-Bike

Introducing the URGE AllTrail helmet.

The FFWD RYOT range is a premium tubeless carbon wheelset but around DT Swiss 350, or the all-new 240 EXP hub and is available in 33, 44 or 55mm depths to suit a variety of riding styles. The LAW (Laminar Airflow Wing) design is optimised to provide significant aerodynamic advantages even using the latest 28mm tyres.

Holger Knorr from Fidlock presents the award winning Fidlock bike range for 2021

Gusset Components Brand Manager Kenny Wilson presents the 2021 Gusset Grips range.

Volume and Demolition BMX brand highlights featuring the Voyager range from Volume and an overview of the Demoltion parts range.

In this video we will look at the current and new range of products on offer from Ison Distribution’s in house brand Genetic Bikes.

Pocket-sized Terrier Roller combo lock with retractable cable is super convenient for securing bicycles, helmets or anytime light security is needed. Our brand manager explains the the benefits and how to use the lock.

Brand overview of the Redshift Shockstop stem, seatpost and the Kitchen Sink Bars

The Towbuddy allows you and your child to explore together, safely attaching them to your bike. Once you arrive at your destination you can securely attach the Towbuddy to your bike without tools using the included stow attachment bracket.
Ride Together, Smile Together, Explore Together